Infinitely Curious.
Over the past 24 years, I’ve had incredible opportunities to create some highly visible projects for brands like TIDAL, Sonos, Apple, Beats by Dre, Nike, Gatorade, Nissan and Google to name a few. I have also been commissioned by many visionary entrepreneurs to bring their ideas to life in areas of Hospitality, Education, Apparel Design, Music, Entertainment, Real Estate and Consumer Technology.
I have been gathering insights and skills along the way, aimed at evolving how brands can interact with people and develop genuine lasting relationships.
Additional Services︎︎︎
Ser
Creative & Brand Consultant
Speaking & Teaching
Course Design
Creative Coaching
C
My creative practice allows people I work with to find fresh insights and convert them into impactful executions that resonate with audiences.
Listen
"ask questions to unearth insights and human truths"
"ask questions to unearth insights and human truths"
Vision
"Take the insights and human truths, and combine them with thoughtful design and strategic thinking."
"Take the insights and human truths, and combine them with thoughtful design and strategic thinking."
Craft
"go above and beyond the vision to produce the highest execution level possible."
"go above and beyond the vision to produce the highest execution level possible."
Resume︎︎︎
Experience
Global Creative Director - TIDAL
March 2023 – Present
Creative Partner - UNCOMMON CX
March 2022 – march 2023
Head of School - One School UK
March 2022 – Present
Executive Creative Director - ChowNow
December 2019 – March 2022
Head Tutor - One School LA
August 2020 – March 2022
Freelance Creative Director
August 2019 – December 2019
Creative Director @ Apple
Jan 2018 – August 2019
Global Digital Creative Director Brand Design for SONOS
August 2015 – Jan 2018
Global Digital Creative Director & Design Director Beats by Dre at RGA LA
November 2014 – August 2015
Digital Creative Director & Design Director Nike Jordan at AKQA SF
December 2013 – November 2014
Digital Creative Director at TBWA Chiat Day, Los Angeles
January 2009 – November 2013
Creative Director & Owner at Dreams by Color, london
October 2009 – December 2010
Creative / Senior Digital Art Director at Wieden + Kennedy, London
November 2007 – October 2009
Digital Art Director at Holler Digital, London
November 2006 – November 2007
Senior Designer at Jellyfish Pictures, London
March 2006 – November 2006
Designer Nike team at AKQA, London
March 2005 – March 2006
Designer at Bunch design, London
January 2003 – March 2005
Freelance designer/animator, london
Jan 2001 – Feb 2003
Education
MA - Digital Moving Image London Guildhall University (london)
2003 – 2004
BA - Digital Art Specialist london college of music and media (london)
2000 – 2003
Fine Art and Design Foundation at City of westminster college (london)
1998 – 2000
Recognition
• Adobe - The Cutting Edge ‘Project of the Week’ 2013 • Nissan – fwa site of the day 2013
• Nissan – fwa mobile site of the day 2013
• Grammy 2012 campaign – fwa site of the day
• Grammy 2012 campaign – fwa mobile site of the day
• Gatorade – oneshow 2011 one entertainment merit award
• Gatorade – oneshow 2011 one merit award
• Gatorade – oneshow 2011 gold pencil: integrated branding
• Gatorade - oneshow 2011 gold pencil: innovation in advertising
• Gatorade – cannes lions 2010 grand prix
• Gatorade – cannes lions 2010 grand prix pr
• Gatorade – cannes lions 2010 gold pr lions
• Gatorade – cannes lions 2010 silver
• Gatorade – cannes lions 2010 bronze
• Gatorade – communication arts excellence award 2011
• Grammy 2011 campaign - fwa site of the day
• Grammy 2011 campaign - fwa mobile site of the day
• Nike midnight madness – d&ad in-book 2010
• Onedotzero - d&ad in-book 2010
• Onedotzero - brit insurance design of the year 2010
• Onedotzero - gaurdian megas 2010
• Selfridges centenary installation - d&ad in-book 2010
• Skins – gold ipa award best use of new media 2007
• Nike free – campaign big award 2005
• Nike free - fwa site of the day 2005
• Nike free - fwa site of the month
• Nokia 3110 evolve – cwa 2008
• Nokia 3110 evolve – dope award 2008
• Nokia 3110 evolve – design licks 2008
• Nokia 3110 evolve - fwa site of the day 2008
• Nokia – oneshow gold 2009 for integrated digital and non-traditional • Nokia – webby’s nominee 2008
• Nokia – wda / e creative 2008
• Nokia – dope award 2008
• Nokia – merit eurobest 2008
• Nokia – fwa site of the month august 2008
• Nokia – fwa site of the day august 2008
• Nokia – cyber lions shortlist 2009
• Nokia – oneshow gold 2009 for integrated digital and non-traditional