Nike
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Strategy
Optimisation
Concept Creation
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Design Direction
Strategy
Optimisation
Concept Creation
Creative Direction
Design Direction
Information
The power and love from the fans would be right with Earl Thomas when he took to the field. We created this social media activation using Tweets from his fans; we gathered them and printed them onto athlete tape. Earl could then wear words of encouragement from his fans while in his big game.
The power and love from the fans would be right with Earl Thomas when he took to the field. We created this social media activation using Tweets from his fans; we gathered them and printed them onto athlete tape. Earl could then wear words of encouragement from his fans while in his big game.
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