Sonos
Details
Strategy
Optimisation
Concept Creation
Creative Direction
Design Direction
User Experience Design
Strategy
Optimisation
Concept Creation
Creative Direction
Design Direction
User Experience Design
Information
Sonos' first voice speaker that integrated Alexa Voice technology into the speaker deserved a product reveal that had never been done before. The idea was to highlight the product as a centrepiece of the home. We landed on a concept that featured the viewer orbiting a room filled with people while seeing the new design of the product, all within a perfect in-camera loop.
Sonos' first voice speaker that integrated Alexa Voice technology into the speaker deserved a product reveal that had never been done before. The idea was to highlight the product as a centrepiece of the home. We landed on a concept that featured the viewer orbiting a room filled with people while seeing the new design of the product, all within a perfect in-camera loop.
Campaign
We also developed an integrated marketing campaign that spanned many media from social to broadcast to print. We focused on performance marketing strategies and paid close attention to the data we got back and optimised our creative work to speak to different audiences.
We also developed an integrated marketing campaign that spanned many media from social to broadcast to print. We focused on performance marketing strategies and paid close attention to the data we got back and optimised our creative work to speak to different audiences.
Display ADs
DM
.Com
Video Content
Working Late to Midnight Date
Sleepless Nights to Fast Asleep
Gloomy to Groovy
Heartbreak
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